When is the last time you took a good look at what your waiting area is signaling to the outside world? It is after all, the first physical impression of your clinic. Perhaps it is time to make some changes, or improve on some already excellent practices.
Toothpaste selection is important in the treatment of dry mouth and dry lips, but the sensitive teeth formulations do not appear to be problematic.
Fragrances and masking fragrances are one in the same, but have a different purpose. Fragrances are designed to create a perceivable pleasant smell while masking fragrances are designed to mask a bad smell creating a neutral smell.
Social media sites have different demographics in terms of age, gender, ethnicity, geography and relevance to your practice. Effective social media marketing for your practice should include a blended strategy across several social media channels.
What the best approach when giving teen patients who desire an aesthetic treatment an answer they may not want to hear? Our experts offer their advice.